2025 Holiday Gift Guide
The Buy Michigan Now campaign was launched on November 21, 2007, with a simple Holiday Gift Guide. Since then, the format has changed, hundreds of products have been featured, but the principle remains the same. The average American spends more money during November and December than at any other time of the year, so it stands to reason that it matters where that money is spent. We encourage you to shop from local businesses and buy Michigan-made products as gifts. To make that easier, we curate this guide each year to stimulate ideas and make connections to Michigan-based companies.
While we feature a particular product, in most cases it is just the tip of the iceberg on what that company makes and sells. So, don’t hesitate to click on the link to their website and then shop for more. You can also do your part by sharing the link to this gift guide on all your social media channels. Together we are revitalizing the economy one product, one person, one purchase at a time.
HAPPY HOLIDAYS!Â
We Help Michigan Businesses Grow
Buy Michigan Now is a statewide awareness campaign that encourages buying local to give the economy a lift. If every Michigan household shifted just $10 of its weekly expenses to Michigan-made products, collectively we would put $38 Million a week back into our economy. That’s over $1.9 Billion a year, and something we can all do. Shop with your hands as a map, and your heart as your guide.
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