(Novi, Mich, February 25, 2010) Novi-based Digital 10 Network is partnering with Buy Michigan Now. The pair is developing television programs to highlight Michigan companies, in order to boost the local economy. Dan Glisky, CEO of Digital 10 Network, made the announcement.
“The partnership will consist of D10TV producing a new segment entitled, ‘Buy Michigan Now.’ It will run as part of our 30-minute programming loop, which airs throughout Michigan in over 100 Secretary of State locations,” said Glisky. “We are committed to helping Michigan rebound. This new program will provide a unique platform to spotlight great Michigan companies. There is a lot of under-reported good news out there, so we want to share those stories.”
Buy Michigan Now campaign founder, Lisa Diggs, commented, “I was delighted when the team at D10TV approached me with this idea. Our campaign is all about educating Michigan residents on products and services that come from Michigan-based companies. This gives us an amazing outlet to not only educate, but to entertain people while they wait.” Diggs continued, “The more we all know, the more likely we are to support local businesses. Together we can help transform our economy, one product, one purchase, one person at a time.”
The new segment is hosted by Detroit-based television personality, Lila Lazarus. It will begin airing on April 1, 2010, across the state. Lazarus will take audiences inside the featured businesses and showcase their products, services, and history, as well as their commitment to Michigan and their local communities.
About Digital 10 Network
D10TV (www.d10tv.com) develops Custom Digital Media(TM) (CDM) networks. It then provides advertisers the opportunity to connect with the audience. D10TV has partnered with the State of Michigan to narrowcast programs in Secretary of State locations and Welcome Centers throughout Michigan. This exclusive partnership allows D10TV the opportunity to bring dynamic and informative digital media messages to receptive consumers. As a result, businesses get two exclusive governmental public venues they can use to reach customers.
About the Buy Michigan Now Campaign
Buy Michigan Now is a grassroots buy local effort, initiated in November of 2007. The aim is to educate people about the benefits of buying locally, and consequently, to stimulate positive actions in support of Michigan. The website contains a directory of Michigan-based businesses and an online Grocery Guide. Visitors can also find articles on growth and opportunity in Michigan, as well as several other features designed to positively impact the state.
Contact and Sponsorship Information
For more information about D10TV or the new show, please contact Matt Vargo at 248-488-5570 or via email at firstname.lastname@example.org.
To learn about Buy Michigan Now, contact: Lisa Diggs at 248-390-0974 or Lisa@BuyMichiganNow.com.
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