About Lisa Diggs

Lisa Diggs is a writer, speaker, entrepreneur, business consultant, avid traveler, and founder of The Catalyst Company, LLC, Michigan Positivity Project, and Buy Michigan Now.

Kellogg’s introduces whimsical new cereal for Easter season.

There are several sure signs that spring is around the corner: the Detroit Tigers report to Florida for training camp, crocuses start to burst through the snow, and Peeps candies begin to appear on store shelves all over the place. Most commonly in the form of little yellow chicks, the soft marshmallow treats have been around for

Kellogg’s introduces whimsical new cereal for Easter season.2020-03-04T14:55:19-05:00

Michigan maple weekends are back

Long before European settlers came to Michigan, maple syrup was an agricultural staple. The spring thaw would start sap flowing, and Native Americans tapped the trees to collect the sap then boiled it down to create sweet syrup. While the process has remained essentially the same, most makers employ more advanced equipment during the boiling process than

Michigan maple weekends are back2020-03-04T14:55:36-05:00

We need you to actively join this movement

While most of the time “Buy Michigan Now” is described as a campaign, the truth is, it is more than that. It is a living, breathing evolving idea. In short, it’s a MOVEMENT. Individuals and entities continue to come together to move our economy forward by paying attention to how we spend our dollars and enhancing the

We need you to actively join this movement2020-03-04T14:56:00-05:00

The rise of Frankenmuth’s Greta Van Fleet

it was hard to miss Michigan’s influence on the music industry at the 61st Grammy Awards. There was a tribute to late, great Aretha Franklin, and a Motown retrospective. Plus, an evening highlight was the an anticipatory celebration of Diana Ross’ 75th birthday. However, you might have missed one of the state’s latest musical triumphs. It wasn’t

The rise of Frankenmuth’s Greta Van Fleet2022-09-08T18:02:13-04:00

Kresge celebrates 10 Years of honoring Detroit artists

Artists and patrons gathered in the Jack White Theater at Detroit's Masonic Temple yesterday to celebrate those talented souls who have been honored by the Kresge Foundation as Eminent Artists over the past ten years. There are few honors more prestigious among the city's creative community than being recognized by the Kresge Art in Detroit program. Kresge

Kresge celebrates 10 Years of honoring Detroit artists2022-09-08T17:20:56-04:00

Waymo to open self-driving car facility in Metro Detroit

Whether we’re psychologically ready for it or not, the next phase of automotive mobility will come in the form of self-driving vehicles. From Ford’s commitment to its new Corktown campus to GM’s $100 million plan to roll out self-driving Chevy Volts, to the American Center for Mobility at Willow Run, it’s clear that Michigan is poised to

Waymo to open self-driving car facility in Metro Detroit2020-03-04T14:46:59-05:00

Carhartt launches new line in collaboration with Hurley

For a hundred and thirty years, Dearborn-based Carhartt has been making apparel for hardworking people and the great outdoors. Yet, despite being based in a state surrounded by lakes, the clothing has really been geared toward landlubbers, until now, that is. Surf City meets the Motor City, as Carhartt partners with Hurley, a surf lifestyle brand based

Carhartt launches new line in collaboration with Hurley2020-03-04T14:47:18-05:00

Final round of Mobility Challenge grants awarded

Last July during the Mackinac Policy Conference, then governor Rick Snyder announced an $8 million Michigan Mobility Challenge. The program is designed to encourage public-private partnerships in the design and implementation of innovative mobility services utilizing emerging technologies to solve mobility gaps for seniors, persons with disabilities and veterans. Yesterday, Governor Gretchen Whitmer was on hand at

Final round of Mobility Challenge grants awarded2020-03-04T14:47:37-05:00

Detroit auto show to include mobility job fair

When the North American International Auto Show (NAIAS) returns to Cobo Center later this month, it will include more opportunities than simply shopping for a new ride. As the industry evolves into a higher-tech mobility-oriented field, a new pool of talent with different knowledge and skills will be required. In response, this year's auto show will also

Detroit auto show to include mobility job fair2020-03-04T14:48:41-05:00

Ford Introduces hybrid vehicle for police use

Speed and safety are integral when it comes to police vehicles. The latest addition to the Ford Motor Company lineup, the 2020 Police Interceptor Utility includes a variety of features to keep officers safe, yet effective, and with some cost-saving opportunities to make taxpayers happy. One of the new model’s most exciting improvements is the option of

Ford Introduces hybrid vehicle for police use2020-03-04T14:49:14-05:00

Michigan’s best elk viewing experience

Most kids love a trip to the zoo, but it’s sometimes a little less fun in the winter months Michigan. Many of the animals are keeping warm indoors, so parents may have to get a little creative with their animal viewing opportunities. Consider a trip to Thunder Bay Resort in Hillman, Michigan for an enchanting Elk experience. Much of

Michigan’s best elk viewing experience2020-03-04T14:49:32-05:00

Lansing’s Old Town General Store

With attention frequently focused on the capitol, the convention center area, or Spartan country, the quaint neighborhood of Lansing known as “Old Town” is sometimes overlooked. In fact it was, for several years, but is now enjoying a rebirth thanks to unique businesses like Old Town General Store. Shop owner, Rhea Van Atta grew up in the area,

Lansing’s Old Town General Store2019-02-22T13:31:45-05:00

How Lake Superior State famously became the ‘Word Police’

It all started on New Year’s Day in 1976, when Lake Superior State University (LSSU) Public Relations Director W.T. (Bill) Rabe unwittingly started an annual tradition by releasing a list of banished words. The tongue-in-cheek List of Words Banished from the Queen’s English for Mis-Use, Over-Use and General Uselessness, began as a publicity ploy for little-known LSSU. The media response

How Lake Superior State famously became the ‘Word Police’2020-03-04T14:49:50-05:00

FloraCraft products featured on NBC’s Making It

Ludington-based FloraCraft products were featured on season two of NBC’s Making It hosted by Amy Poehler and Nick Offerman. Airing from Dec. 2 to Dec. 11, the crafting competition featured eight of the most talented makers from across the country who competed in a variety of handmade projects. FloraCraft is the world’s leading manufacturer of foam products

FloraCraft products featured on NBC’s Making It2020-03-11T12:35:23-04:00

Bay City’s Half Mile Handmade

Located just inland from Lake Huron, and north of Saginaw, Bay City is somewhat unique as the home to four modern drawbridges: Liberty Bridge, Veterans Memorial Bridge, Independence Bridge, and Lafayette Avenue Bridge. They enable traffic to flow between the east and west sides of the city, while still allowing large ships to travel easily along the Saginaw River. It is across

Bay City’s Half Mile Handmade2021-11-09T08:02:56-05:00

Highlights of MSU’s 2018 Making It In Michigan Conference

Each November, the MSU Product Center, part of Michigan State University’s College of Agriculture and Natural Resources, brings together food producers, buyers, and representatives from supporting entities for Making It In Michigan. Part trade show expo and part educational conference, the Lansing event seeks to advance the success of agricultural-related endeavors in the state. The 2018 gathering is now

Highlights of MSU’s 2018 Making It In Michigan Conference2018-12-17T09:09:24-05:00

5 ways to support military heroes past and present

More than 2,000 Michiganders are actively serving in the military today, and 658,469 of our neighbors are veterans, according to the US Department of Veteran Affairs. They deserve our gratitude and support. Here are some simple ways you can express your gratitude this month and throughout the year. Schedule a Pickup Spring is an excellent time to

5 ways to support military heroes past and present2020-03-04T14:40:23-05:00

7 spooktacular Michigan destinations

October in Michigan is about more than cider and corn mazes, when we embrace fear in its many forms. From the abundance of scary movies on TV to the costume shops in every other strip mall, to the haunted houses that seem to pop up in most towns…it is obvious that Halloween is right around the corner.

7 spooktacular Michigan destinations2020-03-04T14:41:32-05:00

Experience Eastern Market’s new palette of colors

Long known as a palate-pleaser, Detroit’s Eastern Market is now pleasing to palettes of a much different kind. Over the past four years, an astounding visual transformation has been taking place in the historic district. It is already worth a visit, as one of the oldest and largest year-round markets in the country. Now, it is also

Experience Eastern Market’s new palette of colors2022-09-08T16:59:02-04:00

Cadillac headquarters to return to Motor City

Following a trend of ongoing good news for Detroit’s automotive sector, Cadillac is relocating its headquarters to the Motor City, or more accurately, to Warren. News of the decision was first reported by the Wall Street Journal, and has since been confirmed. GM’s luxury brand moved its headquarters to New York City four years ago. While the move

Cadillac headquarters to return to Motor City2020-03-04T14:42:31-05:00

5 scrumptious ways to drink your apples

It’s apple harvesting season, and there’s nothing quite like biting into one of these sweet, crispy fruits of fall. That is of course, unless you take advantage of one of the many other scrumptious ways to drink in all that flavor. About half of the more than 20 million Michigan apples harvested each year, are processed into

5 scrumptious ways to drink your apples2020-03-04T14:42:58-05:00

Corridor Sausage lands in Kroger stores

Chefs Will Branch and Zachary Klein first met in what is now known as Midtown in Detroit, but back then the area was more commonly known as “Cass Corridor.” Thus, when the two decided to team up and start making sausage, it seemed only natural to name their company Corridor Sausage. The pair has come a long

Corridor Sausage lands in Kroger stores2020-03-04T14:43:13-05:00
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